Bite Size Blog: Social Media Etiquette

I’ll be writing a few bite size posts that are bursting full of practical tips that are small enough to remember and easier enough to use straight away. My first post  talks about social media etiquette.

 What is the Meaning of Social Media Etiquette?

There are many definitions but mine is…

An online contribution that projects a helpful and genuine tone and one that leaves a positive and long lasting impression.

Social Media Etiquette Case Study

Recently a client of mine took me to a coffee house I’d never been before. Instantly I new I wanted to be there – everything from the decor to the music in the background, enticed me in and then there was the hot chocolate…

Unfortunately I didn’t have a good experience with the staff. There was an incident whereby I’d left without paying (as used to paying at the beginning) and one of the waiters had chased me and was very abrupt and rude.  Naturally, I went on to Twitter and left my opinion of their service for public viewing. I did ‘tag’ them so I could give them a chance to redeem themselves.

Fortunately, whoever was handling their social media was a professional and was quick to follow me so that they could Direct Message me.  They’d asked me to explain what had happened, what their staff member looked like, explained that a few people had also done the same (intentionally) and then apologized.

What I particularly liked about this example is a) they didn’t delete my tweet b) they continued to talk about it openly on Twitter with me and c) they were quick to respond.

Which brings me on to one of my most important social media etiquette tips:

Whether good or bad – always respond and end with a thank you.

My Top Social Media Etiquette Tips

I’m keen to hear your own social media etiquette tips so please leave them in the comments section at the end of this post.

1. Facebook :  It’s not OK to post on other business pages to tell them to like yours. It simply doesn’t work like that and if the business does ‘Like’ you – it doesn’t mean they’ll continue to support or even buy off of you.

2.  Twitter:  Hashtags rock but too many of them put people off. Use a maximum of up to 3 and do your research first – check which ones have more reach.

3.  Pinterest : Always link back to the original source and never claim an idea was yours when it wasn’t – you’ll be found out.

4. LinkedIn: Personalize your contact requests and tell people why you are adding them.

5. Facebook & LinkedIn : Avoid bulk emailing and  excess tagging  – it’s spamming behaviour.

6. Generally : don’t delete comments – instead reply to them all and show people how you can deal with negative press.

Everyone has their  own idea of etiquette and remember you can’t please everyone (please most) – try your best!

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6 Responses to Bite Size Blog: Social Media Etiquette

  1. Merle Gibbins September 19, 2014 at 4:17 pm #

    Great advice Chelsea. It doesn’t cost anything to be polite ! And totally agree with you about spamming. I think in the beginning when we all started we might have been a bit like that but you live and learn the correct methods. Thanks for sharing.

    • Chelsea Louise Haden September 29, 2014 at 4:10 pm #

      Hi Merie,

      Thank you, yes it doesn’t cost anything although I’m tempted to say actually it can cost businesses loss of customers …

      Indeed, it’s all a learning experience and I’ve been guilty of it when I first embarked my social media journey.

      As they say, you live and learn.

  2. Joan Harrington September 19, 2014 at 4:34 pm #

    Hi Chelsea,

    Great post! Valuable tips for social media etiquette…….thanks for sharing 🙂 Shared for you!

  3. Peter Pocklington September 20, 2014 at 12:29 pm #

    Chelsea: I LOVE how you create the ground rules of what YOU mean by etiquette. ETIQUETTE is a word that is like TEAM – everybody has their own idea, would love to believe they are complying and yet everybody may have a different mental image in mind when they think of it. I have definitely registered “An online contribution that projects a helpful and genuine tone and one that leaves a positive and long lasting impression” as a great guideline and that was only the beginning of my in-sights from this impact-full post! Your guidelines for each of the major vehicles was just the “icing on the cake”. Thank You, Thank You, Thank You, for the light that just entered my World because of YOU. prp

    • Chelsea Louise Haden September 29, 2014 at 4:07 pm #

      Hi Peter!

      Great to see you here despite my little blogging holiday.

      Yes you’re right everyone does have their own definition and obviously I can’t enforce my own on another. I speak from my own personal experiences and hope that another may resonate with it and of course expand upon it!

      I’m glad you enjoyed my post.

      Chelsea

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